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Home > Higher Certificate: Business Management, Entrepreneurship With Future Technology And/or Digital Marketing Specialization

Higher Certificate: Entrepreneurship, Business Management with Future Technology and/or Digital Marketing Specialisation

Higher Certificate in Entrepreneurship NQF5, SAQA No. 101750, delivered by Concept Interactive (fully owned by AIE), in partnership with AIE for the additional Future Technology and Digital Marketing modules.

This higher qualification is designed for the student who wants to start and run their own business, covering a wide range of topics such as business management, marketing, project management and entrepreneurship. Throughout the course, students are encouraged to build plans on how they see challenges, at local or regional level, and what needs to transpire in order for these challenges to be addressed and solved. This has been regarded as one of the most exciting, modern and future ready Entrepreneurship and Business courses in South Africa today.

 

Upon successful completion, students may then elect a specialisation into Future Technologies or Digital Marketing...or both.

 

  • FUTTECH1Specialization in Future Technologies
  • DIGMARK2Specialization in Digital Marketing
  • Future Technologies
  • Here, students will understand the impact of new technology in our world, in marketing and the power of exponential growth by learning about future technologies
    • The Internet of Things
    • Robotics and Artificial Intelligence
    • BlockChain Theory
    • Biotechnology
    • Virtual, Augmented Reality, Networks and Sensors
    • Smart Energy
    • Space Technology
  • Digital Marketing
  • Digital Marketing is and art combining consumer insight and an in depth knowledge into the internet of things. This module will teach you how to market effectively in the digital space by applying the best of online marketing technologies such as SEO, PPC and leading social media platforms.
    • Digital Marketing in Context, Strategy, and Research
    • CRM and SEO
    • Google AdWords (PPC Marketing)
    • Channels (Search, Online, Video, Email, Social Media, Mobile Marketing)
    • Social Media Strategy, UX, Web Development and Design, Writing for Digital
    • Testing (Analytics) and Optimisation

 

Features and Benefits 

  • Students will build their own business plan throughout the year. 

  • This program incorporates the Project Management Institute’s (PMI ®) Project Management Body of Knowledge (PMBOK ®), integrated into its project management curriculum, an invaluable asset to your career as it increases employment prospects and helps you do your job more effectively. The PMI (Project Management Institute) aligns its process with certification industry best practices, such as those found in the Standards for Educational and Psychological Testing. The PMP® certification is also accredited against the internationally recognized ISO 17024 standard.  

   

  • Practical skills were added to improve job and industry readiness such as Microsoft Project, Word, Excel, PowerPoint and more.  
     
  • Get a free Office 365 Education A1 license, valid for the duration of your studies. 
  • Job placement assistance through our industry network and online recruitment portal, exclusively available to AIE graduates. Visit www.recruitgraduates.co.za for more.  

 

 

This programme incorporates the use of Virtual Reality and may include topics such as Introduction to Virtual and Augmented Reality using your Goggles VR Headset, Introduction to the 3D Environment using Virtual Reality, Modelling for Virtual Reality, Preparing your 3D Data for Virtualization and Full Immersion, Design Validation through Virtual Reality, Presenting your data in Virtual Reality.

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Admission Requirements

Hardware Requirements

Please note that you are required to have your own computer for this qualification. AIE, in partnership with Dell and TripleH committed to supplying every student with a Dell laptop to support our DigitalCampus initiative. Available exclusively to AIE students, devices can now be financed with your tuition fees. We provide three models:

 

 

  • CORECore Spec, Dell Vostro 3510 Series i5, 8GB
  • MEDIUMMedium Spec, Dell Vostro 3510 Series, i5, 16GB
  • HIGHHigh Spec, Dell G15 5511 Series, i5, 32GB

R16 500.00 Learn More

The laptop that meets all your everyday needs and looks good doing it. 

Dell Vostro 3510, 11th Generation Intel Core i5-1135G7, 15.6" FHD (1920x1080) Wide View AntiGlare, 8GB (1x8GB), 256GB SSD PCIe M.2, Graphics: Intel Iris Xe Wireless & Bluetooth: Dell Wireless 1810 + Bluetooth Mobile Broadband: N/A, Windows 11 (64bit)

R18 000.00 Learn More

The foundation for intense graphic and processor heavy tasks.

Dell Vostro 3510, 11th Generation Intel Core i5-1135G7, 15.6" FHD (1920x1080) Wide View AntiGlare, 16GB (2x8GB), 256GB SSD PCIe M.2, Graphics: Intel Iris Xe Wireless & Bluetooth: Dell Wireless 1810 + Bluetooth Mobile Broadband: N/A, Windows 11 (64bit)

R25 500.00  Learn More

Same foundation, more memory...for those who want to get a little more serious.

Dell G15 5511, 11th Generation Intel Core i5-11400H (15.6" FHD (1920 x 1080) Anti-Glare LED Backlight Non-Touch Narrow Border WVA Display, Power Button without Touch Fingerprint Reader, 32GB (2x16GB) DDR4 Non-ECC RAM, WLAN, M.2 512GB PCIe NVMe Class 35 Solid State Drive, Nvidia RTX3050ti w/4GB GDDR6 Graphics Memory, Windows 11 Pro (64 Bit)

  • Pricing & Payment Options

    NEW SECTION

  • Duration

    Full Time

    • Full Time, Contact (Hybrid) Learning, 12 Months, 120 credits
    • Full Time, Online Learning, 12 Months, 120 credits
    • Classes conducted over 10 sessions/week (2 hours/session, ± 2.5 days/week)

    Part-Time

    • Part Time, Flexi Online Learning, 12 Months, 120 credits
    • Classes conducted after hours over 2-3 sessions/week (on selected Saturdays)

    * Class structures are subject to change without notification. 

    Learn More

  • Career Options

    • Small Business Owner/Operator 
    • Business Manager 
    • Business Development Manager 
    • Project Manager 
    • Operational Manager 

  • Study Kit

    Your study kit is included in your fees and will contain:  
       
    • Free WIFI (On-Campus only).
    • Stationery kit 
    • Electronic study guides.
    • Orientation kit including: Student Card, Welcome Letter and Getting Started Guide. 
    • Access to our myAIE student portal and student support team via phone, email and tickets. 
  • Enrol Now

What you get

This qualification is designed to provide the student with multiple certificates
and qualifications, both locally and internationally recognised by the industry for maximum employability.  

 

On completion the student will earn:  

 

  • • Higher Certificate in Entrepreneurship NQF5, SAQA No. 101750  
  • • Software Certificates:
    • Microsoft Word Advanced
    • Microsoft Project Part1 & Part2
    • Microsoft Word Fundamentals & Advanced Concepts
    • Microsoft Excel Fundamentals & Advanced Concepts
    • Microsoft PowerPoint Fundamentals
  • • Specialized Certificates:
    • PMI CAPM Certificate (Upon successful completion of the certification)

Career Video

Watch this video to understand a day in the life of an Entrepreneur. 

Important Notes

This program is delivered by Concept Interactive (fully owned by AIE), in partnership with AIE, the Academic Institute of Excellence for the additional Future Technology and Digital Marketing modules. The Academic Institute of Exellence does not offer, provide or confer this qualifications, it merely provides the additional content and academic support.

 

 

Concept Interactive is registered as a Private Higher Education Institution by the Department of Higher Education and Training. Reg. No. 2009/HE07/003. The Higher Certificate in Entrepreneurship is accredited by the Council on Higher Education as a NQF5 qualification.

Creative Thinking

  • Defining Creative and Critical Thinking
  • Characteristics of Creative Thinkers
  • The Creative Thinking Process
  • Creative Thinking Techniques
  • Effective Critical Thinking
  • Effective Problem Solving

 

 

Business Communication

  • Defining Communication
  • Channels, Elements and Purpose of Communication
  • The advantage and importance of Feedback
  • Communication in the Workplace
  • Principles of Business Writing
  • The Business Letter
  • Email Communication
  • Presentation skills
  • Microsoft Word Fundamentals
  • Microsoft Excel Fundamentals
  • Microsoft PowerPoint Fundamentals
  • Microsoft Outlook Fundamentals

  

 

Project Management Administration

  • The nature of a project
  • The nature of project management
  • Structures in the project environment
  • Application of organisation structures in a project environment
  • Project management processes and activities
  • Understand working as a member of a team
  • Collaborate with other team members to improve performance
  • Participate in building relations between team members and other stakeholders
  • Respect differences to enhance interaction between team members
  • Use a variety of strategies to deal with potential or actual conflict in a project team

  


Business Mathematics

  • Math's Fundamentals
  • Business decisions and Data
  • Financial Mathematics

 

 

Business Management Principles

  • Introduction to Business Management
  • Planning as a management function
  • Organizing as a management function
  • Leading as a management function
  • Controlling as a management function
  • Motivation
  • Groups and Teams
  • Corporate Social Responsibility
  • Entrepreneurship
  • Change Management

 

 

Human Resources Management Principles

  • Definitions and terms
  • The role and principles of HRM
  • HRM in South Africa
  • Industrial Relations
  • Recruitment and Selection
  • Performance Management

 


Finance for Small Business

  • The Nature and Purpose of Accounting
  • Basic Accounting Principles
  • The Accounting Cycle
  • Types of Business
  • Cash
  • Finance Fundamentals
  • Sources of Capital
  • Financial Terminology
  • Cash Management
  • Budgeting & Finance
  • Financial Ratios

 


Marketing Practice

  • Marketing Fundamentals
  • The difference between Marketing, Advertising and Public Relations
  • Market Research
  • The Marketing Environment
  • PESTLE & SWOT analysis
  • Target Markets
  • Market Segmentation
  • Consumer Behaviors
  • The four "P's" of Marketing
  • Digital Marketing Basics
  • Social Media Marketing Basics

 

 

Entrepreneurship

  • Characteristics and skills
  • Intrapreneurship
  • Resources & Legal Requirements
  • Buying a Business
  • The Business Plan
  • Getting started
  • Managing risks
  • Failures and Turnaround

 

 

Business Information Systems

  • Concepts and fundamentals
  • Knowledge Management
  • Application Software
  • Systems Development
  • Technology in the Business Environment

 

 

  • FUTTECH1Specialization in Future Technologies
  • DIGMARK2Specialization in Digital Marketing
  • Future Technologies
  • Here, students will understand the impact of new technology in our world, in marketing and the power of exponential growth by learning about future technologies
    • The Internet of Things
    • Robotics and Artificial Intelligence
    • BlockChain Theory
    • Biotechnology
    • Virtual, Augmented Reality, Networks and Sensors
    • Smart Energy
    • Space Technology
  • Digital Marketing
  • Digital Marketing is an art combining consumer insight and an in depth knowledge into the internet of things. This module will teach you how to market effectively in the digital space by applying the best of online marketing technologies such as SEO, PPC and leading social media platforms.
    • Digital Marketing in Context, Strategy, and Research
    • CRM and SEO
    • Google AdWords (PPC Marketing)
    • Channels (Search, Online, Video, Email, Social Media, Mobile Marketing)
    • Social Media Strategy, UX, Web Development and Design, Writing for Digital
    • Testing (Analytics) and Optimisation
    No dates have been specified for this course.
    Please contact The CAD Corporation for more information and dates on this course.
Delivery Method: 
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